SERVICES
Healthcare Solutions
With 15 pharmaceutical client companies and 24 medical communications accounts, Choice Pharma Healthcare Solutions are realizing visions in the changing global healthcare market.
Effective medical communications help shape markets and align products with market needs. At Choice Pharma Healthcare Solutions, we deliver a comprehensive communications service based on our intimate knowledge of international healthcare markets. Our solutions are always developed in partnership with you.
Communications services include:
Medical Communications
- Integrated communications planning
Irrespective of the vehicle employed, communication is at its most powerful when messages are consistent across all media being employed. Choice Pharma develop plans that ensure your communications have maximum impact locally, regionally and globally. - Key Opinion Leader development
With a track record of facilitating the development of effective, lasting relationships between our clients and Key Opinion Leaders, we are the partner chosen by more than 20 clients to deliver strategic programmes in this important area. Our team works with Key Opinion Leaders on a daily basis to make sure that they become true partners who actively participate in the development of communications programmes. - Advisory board development and moderation
Choice Pharma are renowned for advisory boards that are participative and stimulating. We support our clients to devise credible initiatives that really make a difference across a number of key therapeutic areas. - Strategic publication planning and implementation
Our team of professional medical writers and experienced account handlers devise publication plans that establish credible, citable resources that support your communication messages. We advise on effective implementation of your strategy, and always adhere to the most stringent codes of publication practice. - Global online solutions
By translating the 'smoke and mirrors' surrounding the web, the Choice Pharma team support our clients to establish bespoke and highly effective web communities; whether internally, with healthcare professionals or with patient groups, our online team delivers beautifully designed, highly functional web-based solutions, with high-quality content that sets them apart.
Meetings Planning
- Medical and scientific meetings
All meetings delivered by Choice Pharma are tailored to meet your specific objectives. This includes the selection, interview and briefing of faculty, development of presentations, meetings materials and the use of appropriate technology. Our teams also develop enduring materials to spread messages to a wider audience. Our multilingual team of event managers has experience of planning and delivering meetings around the world.
Marketing Strategies
- Market positioning and key message development
Developing a unique and sustainable positioning for your product, supported by a series of sequenced messages that are compelling, positively differentiated and supported by clear evidence. - Brand essence development
The importance of branding to the success of a product cannot be over-emphasised. Even during early clinical development, branding has a role to play. We can help you develop your brand vision by defining a brand essence and developing the brand architecture to support it. - Market landscape definition
We can perform thorough market analysis to help you decide how you need to shape the market to achieve maximum success for your product. - Target product profile development
Your product profile helps dictate the licence you will receive, which ultimately dictates your market. We can help you define your target product profile and design a clinical development programme tailored to produce data supporting the profile.